I noticed something different when I was getting my hair cut over the weekend. During my favorite part of the whole experience (when they wash your hair and give you a major scalp massage, ahh...) I opened my eyes and I noticed some new posters stuck to the ceiling right above the chair in which I was sitting. I don't know if anyone else has noticed this sort of thing - it probably isn't all that new. I usually see posters or ads in front of me - but if most people are like me, an avid people-watcher, then keeping my eyes focused on one thing long enough to have a great impact is near impossible. But when you are laying back getting your hair washed, there is only one place really that you can look - the ceiling.
The poster in this case was for a concert - and it was nothing that interested me in the least - but it's a great example of ad placement. This may go up on my list along with manhole covers branded with different company/business names and/or logos.
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